Old & New is a local band whose sound blends retro soul with modern edge, creating music that feels both familiar and refreshingly new. I partnered with the band to build a visual identity that reflects this unique fusion, capturing their slight western influence while balancing both vintage character and contemporary style. From the logo to the color palette and overall aesthetic, each element was crafted to mirror their sound, strengthen their brand presence, and set them apart with a cohesive, polished look that feels true to who they are.